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Membership & Community Platform

Client Private client, online education
Year 2025
Stack Custom Theme, Membership, Performance
Membership & Community Platform

The challenge

The client was running their membership community on a page-builder theme stacked with four different plugins for content gating, course delivery, discussions, and payments. Pages took over five seconds to load, and every plugin update risked breaking one of the others.

The approach

We rebuilt the theme from scratch around a single, coherent data model: memberships, courses, and lessons as native custom post types, with access rules enforced directly in PHP rather than through a maze of plugin settings screens. The community discussion area was built as a lightweight custom component instead of a heavyweight forum plugin, and payments were wired directly to Stripe's API.

The result

Page load times dropped from over five seconds to under one second. The client's team can now add a new course or membership tier without touching code, and โ€” just as importantly โ€” without needing to worry about four plugins interacting badly with each other after an update.

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